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Pepsi Apple Pie Soda Challenge Free Giveaway

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Photo Credit: Pepsi


Pepsi Apple Pie Soda Challenge Free Giveaway


With Thanksgiving fast approaching and Christmas right around the corner, Pepsi unveiled a limited edition apple pie-flavored cola on Tuesday.


Pepsi announced it will be giving away 2 liter bottles of Pepsi Apple Pie to 1,500 winners of its #PepsiApplePieChallenge sweepstakes, which fans can enter to win by submitting a photo or video of a "baking fail."



"Failing at baking -- especially this year -- is nothing to be ashamed of, and we're celebrating those amateur bakers that are truly trying their best during a unique holiday season." said Todd Kaplan, vice president of marketing at Pepsi, in the announcement. "With Pepsi Apple Pie, we're providing a refreshingly delicious twist on the traditional slice of apple pie, while making sure people have some fun and don't take themselves too seriously in the process."


PepsiCo unveiled its first 2-liter bottle redesign in nearly 30 years on Monday, with the new packaging being 25% slimmer than the previous design. Bottles of Pepsi Apple Pie, which evokes hints of cinnamon and apple to mimic the taste of a slice of apple pie, will be in the new packaging.


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